Rakesh Sharma is elated. “The competition is now going to be tougher for our competitors,” says the executive director of Bajaj Auto, India’s fourth largest maker of two-wheelers.
It has been a rollercoaster ride for Sharma of late. Registrations of Chetak, once the dominant scooter brand that has been brought back in an electric avatar, surged to their highest in July, rising 96 per cent from the previous month.
In the process, Bajaj grabbed a 17 per cent share of the electric two-wheeler market (e2W) closing in on its traditional competitor TVS which is at number two
First Published: Aug 07 2024 | 10:27 PM IST
