New Delhi: The latest song titled “Bathukamma” from Salman Khan’s upcoming movie ‘Kisi Ka Bhai Kisi Ki Jaan’ has garnered a lot of attention and praise from audiences across the country. The song has been lauded for its beautiful representation of Telugu culture and traditions, and its potential to introduce Telugu culture to a wider range of audience.

The song features the stunning visuals of Bathukamma, an annual flower festival, women dressed in colourful sarees and adorned with traditional jewellery, dancing gracefully around a floral arrangement called “Bathukamma.” The song’s lyrics, composed by Shabbir Ahmed, Ravi Basrur, Kinnal Raj & Harini Ivaturi are a poetic ode to the Telugu culture and festival of flowers and harvest.

This will be a telugu song in a hindi movie or will there be a hindi lyrical later?

If Telugu as it is,then thats a WOWW thing!

Sallu Bhai : welcome to Tollywood 

From a Hindi song MeraJaha in Kushi

to Telugu song in SalluBhai movie

Tollywood  #bathukamma https://t.co/sr2iEGtEJ6
— Tollywood’ian (@Not_extremist_) March 31, 2023

Fans and audiences have been applauding the song and the effort by Salman Khan and the makers of the film to showcase Telugu culture on a national and global level. 

Earlier even telugu films used to avoid Telangana slang and nativity

Now India’s biggest superstar Salman Khan using Telangana culture in bollywood 

As a Seema bidda..it feels good#Dasara #Balagam #KisiKaBhaiKisiKiJaan
— – (@kakarla_07) March 31, 2023

Our #Bathukamma goes global..  https://t.co/zbHkIs1oWC

— Talasani Srinivas Yadav (@YadavTalasani) March 31, 2023

Just bhAAi things.. The one who loves all of us https://t.co/hetsVnSWE8
— Srdtweets (@DexterousRd) March 31, 2023

So proud. We are in now in SK film and Bollywood mainstream song. the culture crossing borders thank u for Telugu lyrics guys. All the very best . Thanks again Sallu sir and @VenkyMama sir. https://t.co/p4eCS3xDvD
— Greeshmanth Pulikanti (@PulikantiGreesh) March 31, 2023

The audiences from the southern state were also impressed by the performance and the portrayal of their culture and festival in and by Bollywood. Speaking about the song, one of the netizens from the state said, “It is heartening to see the efforts of Salman Khan and the filmmakers to showcase Telugu culture in their film. The song ‘Bathukamma’ is a beautiful representation of our traditions and is sure to resonate with audiences worldwide.

The song has been trending on social media platforms, with fans sharing their appreciation for the song and its representation of Telugu culture. Many have also praised Salman Khan’s efforts to promote regional cultures through his films. With the song gaining national attention and popularity, it has further cemented the reputation of Salman Khan as a pan-India star.

With its beautiful visuals, mesmerizing music, and rich cultural significance, the song ‘Bathukamma’ has certainly struck a chord with audiences across the country and beyond, and is poised to become a national and global hit. The music for the song has been composed by Ravi Basrur and sung by Santhosh Venky, Airaa Udupi, Harini Ivaturi, Suchetha Basrur and Vijayalaxmi Mettinahole.

A Salman Khan Film production, Kisi Ka Bhai Kisi Ki Jaan is directed by Farhad Samji. The film stars Salman Khan, Venkatesh Daggubati, Pooja Hegde, Jagapathi Babu, Bhumika Chawla,  Vijender Singh, Abhimanyu Singh, Raghav Juyal, Siddharth Nigam, Jassie Gill, Shehnaaz Gill, Palak Tiwari and Vinali Bhatnagar with all the elements of a Salman Khan film – action, family-drama and romance. The film is slated to release on Eid 2023 and will have a Zee Studios worldwide release.